How much does HubSpot software cost versus implementation services?

HubSpot software and implementation services are separate costs. Software runs from about $20 per seat monthly on Starter tiers to $800 or more per month for Marketing Hub Professional. Partner implementation typically costs $3,000 to $30,000 as a one-time project. Many teams spend as much on setup as on their first-year software.

As of August 2026, HubSpot's published pricing puts Marketing Hub Professional at about $800 per month with three seats included. Marketing Hub Enterprise starts at $3,600 per month. Sales Hub Professional runs $90 to $100 per seat monthly. Starter tiers across hubs cost about $20 per seat monthly. HubSpot also charges required one-time onboarding fees on upper tiers. Marketing Hub Professional carries a $3,000 fee and Enterprise carries $7,000. Sales Hub fees run $1,500 to $3,500. That onboarding is coaching rather than hands-on building, so HubSpot guides while your team does the work.

Partner implementation is the hands-on version. A focused single-hub setup starts around $3,000. A full build with data migration, custom integrations, and sales process design commonly reaches $20,000 to $30,000 or more. Certified partners can often get HubSpot's required onboarding fee waived, which offsets part of their cost. Budgeting only for the software license is the most common cost planning mistake.