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Katapult Engineering

Katapult Engineering helps utilities, engineering firms, and attachers manage the pole attachment process, but their old website wasn't telling that story. We rebuilt it from the ground up so the right buyers could find them, understand them, and start working with Katapult.

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We redesigned and launched Katapult Engineering’s new website, built to communicate their platform clearly to utilities, engineering firms, and attachers, while giving their internal team a foundation they can actually use going forward.

PROJECT SCOPE

The problem

Katapult’s former CMS required separate versions for mobile, tablet, and desktop. With no reusable components and an overloaded design, visitors were left feeling overwhelmed rather than informed.

The change they needed

A fast-loading site that clearly serves each buyer type. Easy to navigate, easy to grow, and built so the team could manage it without starting over every time.

The requirements

  • Clean, reusable components
  • Fast-loading, responsive design
  • Clear positioning for each buyer type
  • Better visibility into site traffic and attribution

WHY LEAN LABS

Why us

Katapult chose Lean Labs because of a prior working relationship and a proven track record of walking clients through the process and delivering sites that convert.

Our approach

We rebuilt the site on HubSpot CMS using Sprocket Rocket, starting with design discovery and a style tile before building out the pages that complete the site.

Services offered

HubSpot Development Lead Generation Modular Design Sprocket Rocket

OUR PROCESS

  1. Project architecture
  2. Copy review
  3. Wireframe building
  4. Design Discovery
  5. Style Tile
  6. Web Design
  7. Build & QC
  8. Website Launch
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Katapult Engineering Website

Katapult Engineering provides the platform that organizes the pole attachment process for utilities, engineering firms, and attachers. We partnered with them to redesign and launch their new website on HubSpot.

Before

A site that had outgrown its foundation, built on a CMS that required separate versions for every device and left visitors with more questions than answers.

After

A fast-loading, modular HubSpot site where the right buyers land, immediately understand what Katapult does, and know exactly where they fit.

Preview

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THE TEAM

Built by the Lean Labs growth team

AI Optimization

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Kevin Barber

Head of AI Growth

Design

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Maria Rivera

Designer

DEVELOPMENT

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Edward Addo

Developer

TESTIMONIAL

Hear directly from NEOdirect

"My expectations were met. These guys take care of you, walk you through the process, and you get a beautiful product at the end that actually converts."

andrew

Andrew Dimsky
Head of Sales & Marketing

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