eimmigration

eimmigration hired Lean Labs to execute a seamless website migration and redesign to improve performance and lead generation.

The challenge? A migration always comes with risks; traffic drops, lost leads, and technical issues that could impact growth.

Our mission: Ensure a smooth transition, create an incredible website experience, and drive tangible results.

Here’s how we made it happen.

In early 2024, eimmigration, a leading SaaS provider for immigration law firms, needed to migrate and redesign their website to a standalone site, rather than sticking with a single webpage on their parent company, Cerenade’s, site. 

They partnered with Lean Labs to ensure a seamless transition, enhance their site’s design, and optimize the user experience.

The results? A 53% increase in website sessions and an 80% jump in new contacts—all within 30 days of launch.

eimmigration had a single webpage on their parent brand’s website. Their competitors had a much larger online presence, and so eimmigration saw an opportunity to capture more users by expanding to a full website. 

• Their old site was just a single webpage on Wordpress. It wasn’t optimized for growth and had room for improvement in performance.
  
  
• A migration was necessary, but without the right strategy, they risked losing traffic and leads.
  
  
• They needed a modernized design to better serve their audience and improve conversion rates.
  
  

A successful migration and redesign would be the key to driving better engagement and lead generation.

The impact was immediate:

• 53% increase in website sessions
• 80% increase in new contacts
• 13% improvement in view-to-submission rate

By modernizing their website and executing a strategic migration, Lean Labs helped eimmigration turn their site into a growth engine.