---
description: Tess Vecellio is a Senior Growth Marketer at Lean Labs. Using her organization and B2B marketing experience to keep our team productive, Tess helps us...
image: https://www.leanlabs.com/hubfs/LL%20V4.1/LL%20Featured%20Image.png
title: Tess Vecellio
---

PROJECT OPS. MANAGER 

# Tess Vecellio 

![Tess-1](https://www.leanlabs.com/hs-fs/hubfs/Tess-1.jpg?width=704&height=1024&name=Tess-1.jpg) 

![tess-2](https://www.leanlabs.com/hs-fs/hubfs/214fd4ae-23e1-4b22-92ed-b3b357fcaa19.png?width=400&height=400&name=214fd4ae-23e1-4b22-92ed-b3b357fcaa19.png) 

![DSC01549](https://www.leanlabs.com/hs-fs/hubfs/DSC01549.jpg?width=466&height=699&name=DSC01549.jpg) 

I'm all about starting deep conversations and bringing new life to typically dull (sorry, not sorry) content for **B2B companies** through data-driven strategy and execution.  
  
I'll make sure every conversation we have is **productive, organized, and FUN**. And, I'll most likely have a giant mug of coffee in my hand while we have it.

### 0+

###### OVER 7 YEARS OF MARKETING EXPERIENCE

### 135%

###### THE DOWNLOAD INCREASE PERCENTAGE ON THE LAST EBOOK SHE SPEARHEADED

### 0

###### YEARS WITH LEAN LABS (AND JUST GETTING STARTED)

##### Where I live. 

I move frequently with my active-duty Army husband. Our "home for now" is Fort Benning, GA. 

##### What I love doing (when not at work). 

Off the clock, you can find me exploring a new trail with my family and two giant dogs, getting lost in some live music, a fantasy read, or tackling another home renovation DIY.

##### What I do (professionally). 

I make sure our marketing team and campaigns are set up for success and manage the processes, workflows, and behind-the-scenes teamwork that makes the dream work. Every once in awhile, I get to do some actual marketing work, too!

##### What makes me good at it. 

I attended the University of North Dakota, graduating in 2015 with a B.A. in English/Pre-Law studies. My first (and thankfully, only) job in the legal field taught me that my technical education lends itself well to complex content, like what B2B marketers create. I've been pushing B2B labels ever since!

##### Why I do it for Lean Labs? 

COVID-19 and my husband's demanding career in the US Army forced me outside my comfort zone and into remote roles. As my experience grew, I knew I needed more autonomy and trust, but also more challenges, to keep increasing my skills. Lean Labs is the perfect fit for me!

##### Certifications 

**DigitalMarketer** 

* Content Marketing Mastery
* Copywriting Mastery

**HubSpot**

* Inbound Certified
* Growth Driven Design Certified
* Marketing Software Certified

**Other**

* Google Analytics
* SEO

##### Influential Books 

* Building a Story Brand - Donald Miller
* Atomic Habits - James Clear
* How To Win Friends and Influence People - Dale Carnegie
* Never Split the Difference - Chris Voss
* All Marketers are Liars - Seth Godin
* Make Your Bed - Admiral William H. McRaven
* Present Over Perfect - Shauna Niequist

![tess-avatar](https://www.leanlabs.com/hs-fs/hubfs/LL%20V4.1/Team%20Avatars%20-%20Flag%20solid/tess-avatar.png?width=260&height=261&name=tess-avatar.png) 

 _"Success is not final, failure is not fatal: It is the courage to continue that counts." **– Winston Churchill**_

[Meet the team](/growthteam#team)

[We're hiring](https://www.leanlabs.com/careers)

### Ask AI about Lean Labs

[ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/chatgpt.svg) ChatGPT ](https://chat.openai.com/) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/googlegemini%201.svg) Gemini ](https://www.google.com/search?udm=50) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/perplexity%201.svg) Perplexity ](https://www.perplexity.ai/search/new) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/claude%201.svg) Claude ](https://claude.ai/new) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/copilot.svg) Copilot ](https://copilot.microsoft.com/) 

Ask AI

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