---
description: Jessie Smith is a marketer with a passion for helping business grow and thrive. Her job is to bring a competitive yet curious and strategic mindset to everything at Lean Labs...&nbsp;
image: https://www.leanlabs.com/hubfs/LL%20V4.1/LL%20Featured%20Image.png
title: Jessie Smith
---

###### GROWTH MARKETER 

# Jessie Smith 

![Jessie-Smith-bio-4](https://www.leanlabs.com/hs-fs/hubfs/Jessie-Smith-bio-4.jpg?width=1101&height=2015&name=Jessie-Smith-bio-4.jpg) 

![Jessie-Smith-bio-3](https://www.leanlabs.com/hs-fs/hubfs/IMG_0236.jpg?width=1008&height=756&name=IMG_0236.jpg) 

![Jessie-Smith-bio-6](https://www.leanlabs.com/hs-fs/hubfs/Jessie-Smith-bio-6.jpg?width=2000&height=1500&name=Jessie-Smith-bio-6.jpg) 

I am a marketer with a passion for helping business grow and thrive. **My job is to bring a competitive yet curious and strategic mindset to everything at Lean Labs.** 

### 0+

###### OVER 9 YEARS OF MARKETING EXPERIENCE

### 100+

###### OVER 100 MARKETING CAMPAIGNS

### 0

###### YEARS AT LEAN LABS

##### Where I live. 

I currently live in Portland, Oregon. I am originally from Chicago, Illinois.

##### What I love doing (when not at work). 

I love getting out and exploring the Pacific Northwest with my husband and son. This includes hiking, skiing, biking, paddle boarding, and whatever else we come up with. I love playing and watching just about every sport, especially tennis, basketball, and football. Go Hawkeyes! Go Bears!

##### What I do (professionally). 

I'm a member of the growth marketing and growth drive design teams at Lean Labs. We develop, implement, and manage strategic, growth-driven strategies to help our clients grow sustainably.

##### What makes me good at it. 

I have a diverse professional background ranging from scaling an EdTech start-up to teaching business English in South Korea and reinvigorating the Marketing efforts at a legacy institution. 

Marketing and business strategy is a constantly changing game, and I love the challenge! I excel at weaving together the business data, customer & industry insights, and marketing best practices to help businesses achieve success. 

 I'm fully committed to a lifetime of learning. I'm earning my MBA in the evenings, listening to business books and podcasts in the car, and taking relevant certification courses online whenever I can. 

##### Why I do it for Lean Labs? 

I love the core values of Lean Labs. I love being surrounded by people who are constantly trying to level up and improve themselves while also being 100% dedicated to helping every single business we work with succeed. 

##### Influential Books 

* Outliers
* Good to Great
* The Pout-Pout Fish (if you know, you know)

![jessie-avatar-flag](https://www.leanlabs.com/hs-fs/hubfs/LL%20V4.1/Team%20Avatars%20-%20Flag%20solid/jessie-avatar-flag.png?width=260&height=260&name=jessie-avatar-flag.png) 

_"If you do what you've always done, you'll get what you've always got."_

[Meet The Team](/growthteam#team)

[We're Hiring](https://www.leanlabs.com/careers)

```json
{
  "@graph": [
    {
      "@id": "https://www.leanlabs.com#organization",
      "url": "https://www.leanlabs.com",
      "logo": {
        "url": "https://www.leanlabs.com/favicon.ico",
        "@type": "ImageObject",
        "width": 60,
        "height": 60
      },
      "name": "Lean Labs",
      "@type": "Organization",
      "sameAs": [
        "https://www.entities.org/entity/lean-labs",
        "https://www.linkedin.com/company/lean-labs",
        "https://www.crunchbase.com/organization/lean-labs-eed8",
        "https://twitter.com/leanlabs",
        "https://www.youtube.com/@LeanLabs1",
        "https://www.facebook.com/LeanLabs",
        "https://ecosystem.hubspot.com/marketplace/solutions/lean-labs",
        "https://clutch.co/profile/lean-labs",
        "https://www.g2.com/products/lean-labs/reviews",
        "https://opencorporates.com/companies/us_fl/P23000000218",
        "https://www.agencyspotter.com/lean-labs"
      ],
      "slogan": "We help companies on HubSpot Drive Growth",
      "address": {
        "@type": "PostalAddress",
        "postalCode": "34638",
        "addressRegion": "FL",
        "streetAddress": "16703 Early Riser Avenue, Suite 11",
        "addressCountry": "US",
        "addressLocality": "Land O' Lakes"
      },
      "founder": {
        "name": "Kevin Barber",
        "@type": "Person",
        "sameAs": "https://www.linkedin.com/in/thekevinbarber",
        "jobTitle": "Head of Growth"
      },
      "memberOf": {
        "name": "HubSpot Diamond Partner",
        "@type": "Organization"
      },
      "knowsAbout": [
        {
          "url": "https://www.leanlabs.com/solutions/answer-engine-optimization-agency",
          "name": "Answer Engine Optimization",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/growth-driven-design",
          "name": "Growth-Driven Design",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/loop-marketing",
          "name": "Loop Marketing",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/hubspot-projects",
          "name": "HubSpot",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/lead-generation-website",
          "name": "Lead Generation",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/website-redesign",
          "name": "Website Redesign",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/expertise/saas-marketing-agency-hubspot",
          "name": "SaaS Marketing",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/expertise/healthcare-marketing-agency-hubspot",
          "name": "Healthcare Marketing",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/expertise/fintech-marketing-agency-hubspot",
          "name": "Fintech Marketing",
          "@type": "Thing"
        }
      ],
      "description": "Lean Labs boosts marketing ROI for SaaS and B2B companies, driving significant growth through expert strategies, lead generation, and website optimization.",
      "contactPoint": {
        "url": "https://www.leanlabs.com/schedule",
        "@type": "ContactPoint",
        "email": "hello@lean-labs.com",
        "telephone": "+1-913-871-6500",
        "contactType": "sales"
      },
      "foundingDate": "2007-08-10",
      "hasOfferCatalog": {
        "name": "Lean Labs Services",
        "@type": "OfferCatalog",
        "itemListElement": [
          {
            "name": "Marketing x AI",
            "@type": "OfferCatalog",
            "itemListElement": [
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/loop-marketing",
                  "name": "Loop Marketing",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/answer-engine-optimization-agency",
                  "name": "Answer Engine Optimization (AEO)",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/hubspot-website-schema-rocket",
                  "name": "AEO Schema",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/aeo-genie",
                  "name": "AEO Genie",
                  "@type": "Service"
                }
              }
            ]
          },
          {
            "name": "Web x AI",
            "@type": "OfferCatalog",
            "itemListElement": [
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/lead-generation-website",
                  "name": "Lead Gen Websites",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/websites",
                  "name": "Website Design",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/growth-driven-design",
                  "name": "Growth-Driven Design",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/website-redesign",
                  "name": "Website Redesign",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/web-migrations",
                  "name": "Website Migrations",
                  "@type": "Service"
                }
              }
            ]
          },
          {
            "name": "HubSpot x AI",
            "@type": "OfferCatalog",
            "itemListElement": [
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/hubspot-projects",
                  "name": "HubSpot Projects",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/hubspot-breeze-agents",
                  "name": "HubSpot Breeze Agents",
                  "@type": "Service"
                }
              }
            ]
          }
        ]
      },
      "numberOfEmployees": {
        "@type": "QuantitativeValue",
        "value": 12
      }
    },
    {
      "@id": "https://www.leanlabs.com#website",
      "url": "https://www.leanlabs.com",
      "name": "Lean Labs",
      "@type": "WebSite",
      "publisher": {
        "@id": "https://www.leanlabs.com#organization"
      },
      "inLanguage": "en-US",
      "description": "Lean Labs boosts marketing ROI for SaaS and B2B companies through expert growth strategies, lead generation, and website optimization.",
      "potentialAction": {
        "name": "Request Meeting",
        "@type": "Action",
        "target": "https://www.leanlabs.com/schedule"
      }
    },
    {
      "@id": "https://www.leanlabs.com/growthteam/jessie",
      "url": "https://www.leanlabs.com/growthteam/jessie",
      "name": "Jessie Smith \u2014 Growth Marketer at Lean Labs",
      "@type": "ProfilePage",
      "about": {
        "@id": "https://www.leanlabs.com/growthteam/jessie#person"
      },
      "isPartOf": {
        "@id": "https://www.leanlabs.com#website"
      },
      "breadcrumb": {
        "@id": "https://www.leanlabs.com/growthteam/jessie#breadcrumb"
      },
      "inLanguage": "en-US",
      "mainEntity": {
        "@id": "https://www.leanlabs.com/growthteam/jessie#person"
      },
      "description": "Meet Jessie Smith, Growth Marketer at Lean Labs with 9+ years of marketing experience and 100+ campaigns managed. Member of the growth marketing and growth driven design teams based in Portland, Oregon.",
      "dateModified": "2025-03-13T15:26:42.673Z",
      "datePublished": "2024-01-24T19:27:40.000Z",
      "isAccessibleForFree": true
    },
    {
      "@id": "https://www.leanlabs.com/growthteam/jessie#breadcrumb",
      "@type": "BreadcrumbList",
      "itemListElement": [
        {
          "item": "https://www.leanlabs.com/",
          "name": "Home",
          "@type": "ListItem",
          "position": 1
        },
        {
          "item": "https://www.leanlabs.com/growthteam",
          "name": "Growth Team",
          "@type": "ListItem",
          "position": 2
        },
        {
          "name": "Jessie Smith",
          "@type": "ListItem",
          "position": 3
        }
      ]
    },
    {
      "@id": "https://www.leanlabs.com/growthteam/jessie#person",
      "name": "Jessie Smith",
      "@type": "Person",
      "sameAs": [
        "https://www.linkedin.com/in/jessie-c-smith/"
      ],
      "jobTitle": "Growth Marketer",
      "worksFor": {
        "@id": "https://www.leanlabs.com#organization"
      },
      "knowsAbout": [
        {
          "name": "Growth Marketing",
          "@type": "Thing"
        },
        {
          "name": "Growth Driven Design",
          "@type": "Thing"
        },
        {
          "name": "B2B SaaS Marketing",
          "@type": "Thing"
        },
        {
          "name": "HubSpot",
          "@type": "Thing"
        },
        {
          "name": "Content Strategy",
          "@type": "Thing"
        },
        {
          "name": "SEO",
          "@type": "Thing"
        }
      ],
      "homeLocation": {
        "name": "Portland, Oregon",
        "@type": "Place"
      }
    }
  ],
  "@context": "https://schema.org"
}
```
