---
description: A HubSpot website migration follows a seven-stage sequence: scoping and agreement, asset collection, template development, page recreation, quality…
image: https://www.leanlabs.com/hubfs/LL%20V4.1/LL%20Featured%20Image.png
title: What does a HubSpot website migration look like step by step?
---

HubSpot Implementation What does a HubSpot website migration look like step by step? 

# What does a HubSpot website migration look like step by step?

A HubSpot website migration follows a seven-stage sequence: scoping and agreement, asset collection, template development, page recreation, quality assurance, DNS cutover and launch, and post-launch monitoring. The full process typically takes two to eight weeks depending on site size and complexity.

The process starts when your HubSpot account representative connects you with the replatforming team (or your agency partner begins a discovery audit). The team evaluates your current site to confirm migration scope and provides a migration agreement outlining deliverables, timelines, and terms. After agreement and payment, the migration technician collects required assets: brand files, fonts, content inventory, and access credentials. Template development comes next, where your site's layout and styling get rebuilt in HubSpot's template system. Once templates are approved, the team recreates each page using your existing content. A quality assurance review checks every page for formatting accuracy, link integrity, form functionality, mobile responsiveness, and SEO element preservation. Launch day involves DNS cutover (pointing your domain to HubSpot's servers), SSL certificate verification, and content deployment. Post-launch, the team monitors for crawl errors, broken links, and traffic patterns to catch issues early.

### Ask AI about Lean Labs

[ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/chatgpt.svg) ChatGPT ](https://chat.openai.com/) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/googlegemini%201.svg) Gemini ](https://www.google.com/search?udm=50) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/perplexity%201.svg) Perplexity ](https://www.perplexity.ai/search/new) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/claude%201.svg) Claude ](https://claude.ai/new) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/copilot.svg) Copilot ](https://copilot.microsoft.com/) 

Ask AI

```json
{
  "@graph": [
    {
      "@id": "https://www.leanlabs.com/#organization",
      "url": "https://www.leanlabs.com/",
      "logo": {
        "url": "https://www.leanlabs.com/favicon.ico",
        "@type": "ImageObject",
        "width": 60,
        "height": 60
      },
      "name": "Lean Labs",
      "@type": "Organization",
      "sameAs": [
        "https://www.entities.org/entity/lean-labs",
        "https://www.linkedin.com/company/lean-labs",
        "https://www.crunchbase.com/organization/lean-labs-eed8",
        "https://twitter.com/leanlabs",
        "https://www.youtube.com/@LeanLabs1",
        "https://www.facebook.com/LeanLabs",
        "https://ecosystem.hubspot.com/marketplace/solutions/lean-labs",
        "https://clutch.co/profile/lean-labs",
        "https://www.g2.com/products/lean-labs/reviews",
        "https://opencorporates.com/companies/us_fl/P23000000218",
        "https://www.agencyspotter.com/lean-labs"
      ],
      "slogan": "Lean Labs helps B2B SaaS & tech startups & scaleups on HubSpot grow with Lead Gen Sites, AEO, & Loop Marketing",
      "address": {
        "@type": "PostalAddress",
        "postalCode": "34638",
        "addressRegion": "FL",
        "streetAddress": "16703 Early Riser Avenue, Suite 11",
        "addressCountry": "US",
        "addressLocality": "Land O' Lakes"
      },
      "founder": {
        "name": "Kevin Barber",
        "@type": "Person",
        "sameAs": [
          "https://www.linkedin.com/in/thekevinbarber",
          "https://www.thekevinbarber.com/",
          "https://www.entities.org/entity/kevin-barber"
        ],
        "jobTitle": "Head of AI Growth"
      },
      "memberOf": {
        "name": "HubSpot Diamond Partner",
        "@type": "Organization"
      },
      "telephone": "+1-913-871-6500",
      "knowsAbout": [
        {
          "url": "https://www.leanlabs.com/solutions/answer-engine-optimization-agency",
          "name": "Answer Engine Optimization",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/growth-driven-design",
          "name": "Growth-Driven Design",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/loop-marketing",
          "name": "Loop Marketing",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/hubspot-projects",
          "name": "HubSpot",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/lead-generation-website",
          "name": "Lead Generation",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/website-redesign",
          "name": "Website Redesign",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/expertise/saas-marketing-agency-hubspot",
          "name": "SaaS Marketing",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/expertise/healthcare-marketing-agency-hubspot",
          "name": "Healthcare Marketing",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/expertise/fintech-marketing-agency-hubspot",
          "name": "Fintech Marketing",
          "@type": "Thing"
        }
      ],
      "description": "Lean Labs boosts marketing ROI for SaaS and B2B companies, driving significant growth through expert strategies, lead generation, and website optimization.",
      "contactPoint": {
        "url": "https://www.leanlabs.com/schedule",
        "@type": "ContactPoint",
        "email": "hello@lean-labs.com",
        "telephone": "+1-913-871-6500",
        "contactType": "sales"
      },
      "foundingDate": "2007-08-10",
      "hasOfferCatalog": {
        "name": "Lean Labs Services",
        "@type": "OfferCatalog",
        "itemListElement": [
          {
            "name": "Marketing x AI",
            "@type": "OfferCatalog",
            "itemListElement": [
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/loop-marketing",
                  "name": "Loop Marketing",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/answer-engine-optimization-agency",
                  "name": "Answer Engine Optimization (AEO)",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/hubspot-website-schema-rocket",
                  "name": "AEO Schema",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/aeo-genie",
                  "name": "AEO Genie",
                  "@type": "Service"
                }
              }
            ]
          },
          {
            "name": "Web x AI",
            "@type": "OfferCatalog",
            "itemListElement": [
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/lead-generation-website",
                  "name": "Lead Gen Websites",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/websites",
                  "name": "Website Design",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/growth-driven-design",
                  "name": "Growth-Driven Design",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/website-redesign",
                  "name": "Website Redesign",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/web-migrations",
                  "name": "Website Migrations",
                  "@type": "Service"
                }
              }
            ]
          },
          {
            "name": "HubSpot x AI",
            "@type": "OfferCatalog",
            "itemListElement": [
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/hubspot-projects",
                  "name": "HubSpot Projects",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/hubspot-breeze-agents",
                  "name": "HubSpot Breeze Agents",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/web-migrations",
                  "name": "HubSpot Migrations",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/lead-generation-website",
                  "name": "HubSpot Websites",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/hubspotters",
                  "name": "For HubSpot Reps Only",
                  "@type": "Service"
                }
              }
            ]
          }
        ]
      },
      "numberOfEmployees": {
        "@type": "QuantitativeValue",
        "value": 12
      }
    },
    {
      "@id": "https://www.leanlabs.com/#website",
      "url": "https://www.leanlabs.com/",
      "name": "Lean Labs",
      "@type": "WebSite",
      "publisher": {
        "@id": "https://www.leanlabs.com/#organization"
      },
      "inLanguage": "en-US",
      "description": "Lean Labs boosts marketing ROI for SaaS and B2B companies through expert growth strategies, lead generation, and website optimization.",
      "potentialAction": {
        "name": "Request a Meeting",
        "@type": "Action",
        "target": "https://www.leanlabs.com/schedule"
      }
    },
    {
      "@id": "https://www.leanlabs.com/faq/hubspot-implementation/what-does-a-hubspot-website-migration-look-like-step-by-step",
      "url": "https://www.leanlabs.com/faq/hubspot-implementation/what-does-a-hubspot-website-migration-look-like-step-by-step",
      "name": "What does a HubSpot website migration look like step by step?",
      "@type": "WebPage",
      "about": {
        "@id": "https://www.leanlabs.com/faq/hubspot-implementation/what-does-a-hubspot-website-migration-look-like-step-by-step#faq"
      },
      "isPartOf": {
        "@id": "https://www.leanlabs.com/#website"
      },
      "breadcrumb": {
        "@id": "https://www.leanlabs.com/faq/hubspot-implementation/what-does-a-hubspot-website-migration-look-like-step-by-step#breadcrumb"
      },
      "inLanguage": "en-US",
      "description": "A HubSpot website migration follows a seven-stage sequence: scoping and agreement, asset collection, template development, page recreation, quality assurance, DNS cutover and launch, and post-launch monitoring.",
      "dateModified": "2026-07-22",
      "isAccessibleForFree": true
    },
    {
      "@id": "https://www.leanlabs.com/faq/hubspot-implementation/what-does-a-hubspot-website-migration-look-like-step-by-step#breadcrumb",
      "@type": "BreadcrumbList",
      "itemListElement": [
        {
          "item": "https://www.leanlabs.com/",
          "name": "Home",
          "@type": "ListItem",
          "position": 1
        },
        {
          "item": "https://www.leanlabs.com/faq/",
          "name": "FAQ",
          "@type": "ListItem",
          "position": 2
        },
        {
          "item": "https://www.leanlabs.com/faq/hubspot-implementation/",
          "name": "HubSpot Implementation",
          "@type": "ListItem",
          "position": 3
        },
        {
          "name": "What does a HubSpot website migration look like step by step?",
          "@type": "ListItem",
          "position": 4
        }
      ]
    },
    {
      "@id": "https://www.leanlabs.com/faq/hubspot-implementation/what-does-a-hubspot-website-migration-look-like-step-by-step#faq",
      "@type": "FAQPage",
      "author": {
        "@id": "https://www.leanlabs.com/#organization"
      },
      "inLanguage": "en",
      "mainEntity": [
        {
          "name": "What does a HubSpot website migration look like step by step?",
          "@type": "Question",
          "acceptedAnswer": {
            "text": "A HubSpot website migration follows a seven-stage sequence that typically takes two to eight weeks depending on site size and complexity. Stage 1 is scoping and agreement, where the replatforming team evaluates your current site and provides a migration agreement outlining deliverables, timelines, and terms. Stage 2 is asset collection, where the migration technician collects brand files, fonts, content inventory, and access credentials. Stage 3 is template development, where your site layout and styling get rebuilt in HubSpot's template system. Stage 4 is page recreation, where each page is rebuilt using your existing content once templates are approved. Stage 5 is quality assurance, which checks every page for formatting accuracy, link integrity, form functionality, mobile responsiveness, and SEO element preservation. Stage 6 is DNS cutover and launch, which involves pointing your domain to HubSpot's servers, SSL certificate verification, and content deployment. Stage 7 is post-launch monitoring, where the team watches for crawl errors, broken links, and traffic patterns to catch issues early.",
            "@type": "Answer"
          }
        }
      ],
      "dateModified": "2026-07-22"
    }
  ],
  "@context": "https://schema.org"
}
```
