---
description: Strategic Growth + Lean Execution for SaaS and B2B companies on HubSpot. (2)
image: https://www.leanlabs.com/hubfs/LL%20V4.1/LL%20Featured%20Image.png
title: Lean Labs | Make your marketing profitable so you can scale. (2)
---

# Lean Labs Blog 

## Insights for unstoppable conversion-centric tech companies 

### Topics

All Posts [](https://www.leanlabs.com/blog) Growth Marketing [](https://www.leanlabs.com/blog/topic/growth-marketing) HubSpot [](https://www.leanlabs.com/blog/topic/hubspot) Winning Websites [](https://www.leanlabs.com/blog/topic/winning-websites) Growth Strategy [](https://www.leanlabs.com/blog/topic/growth-strategy) Lead generation [](https://www.leanlabs.com/blog/topic/lead-generation) Artificial Intelligence [](https://www.leanlabs.com/blog/topic/artificial-intelligence) Growth Team [](https://www.leanlabs.com/blog/topic/growth-team) Client Results [](https://www.leanlabs.com/blog/topic/client-results) 

![grader laptop](https://www.leanlabs.com/hs-fs/hubfs/LL%20v5/Images/grader%20laptop.png?width=552&height=454&name=grader%20laptop.png) 

### AI Website Grader 

Get AI driven insights in seconds 

Grade my site 

[ Grade my site![chevron-right](https://www.leanlabs.com/hubfs/LL%20v5/Images/Icons/chevron-right.svg) ](https://cta-service-cms2.hubspot.com/web-interactives/public/v1/track/click?encryptedPayload=AVxigLIdImem8ZyWbQtUqE9EYNB9F9Y3rWjOVOlOC9hptsNuFBAU7LvtmZhklb06II%2BYg%2BoVfTa3ymLMNINFUcwravoVONpklWlKXVrDg3KPRb1Nm1n0%2BmG5PloDab8BKzx8v7C%2B57MFW3NnKSmY3tRIy9App9s4bdGiaQY7%2BIIh7GtT%2FfM%3D&portalId=275827) 

[ ![](https://www.leanlabs.com/hs-fs/hubfs/E43CA5ACB954DEFE7CA5EAAA0FEA3B22FAA9863437B501FF2Epimgpsh_fullsize_distr.jpg?width=500&height=500&name=E43CA5ACB954DEFE7CA5EAAA0FEA3B22FAA9863437B501FF2Epimgpsh_fullsize_distr.jpg) Growth Marketing When is the Best Time to Start Marketing a Startup ](https://www.leanlabs.com/blog/when-best-time-start-marketing-a-startup) 

[ ![buyers-journey.jpg](https://www.leanlabs.com/hs-fs/hubfs/blog_post_imgs/buyers-journey.jpg?width=500&height=500&name=buyers-journey.jpg) Growth Marketing The Beginner's Guide to matching content with the buyers' journey ](https://www.leanlabs.com/blog/guide-to-matching-content-with-the-buyers-journey) 

[ ![](https://www.leanlabs.com/hs-fs/hubfs/ezgif-2-2d35f9a5ba66.webp?width=500&height=500&name=ezgif-2-2d35f9a5ba66.webp) HubSpot The Exhaustive Guide to Using HubSpot Workflows Correctly ](https://www.leanlabs.com/blog/the-exhaustive-guide-to-using-hubspot-workflows-correctly) 

[ ![martin-reisch-199362-unsplash](https://www.leanlabs.com/hs-fs/hubfs/martin-reisch-199362-unsplash.jpg?width=500&height=500&name=martin-reisch-199362-unsplash.jpg) HubSpot How to Use Lead Scoring to Qualify Leads in HubSpot ](https://www.leanlabs.com/blog/how-to-use-lead-scoring-to-qualify-leads-in-hubspot) 

[ ![](https://www.leanlabs.com/hs-fs/hubfs/lean-labs-growth-marketing-A014-orange.png?width=500&height=500&name=lean-labs-growth-marketing-A014-orange.png) HubSpot Landing Pages vs. Site Pages in HubSpot: How To Use Each ](https://www.leanlabs.com/blog/hubspot-landing-pages-and-site-pages) 

[ ![Featured 5](https://www.leanlabs.com/hs-fs/hubfs/Featured%205.jpg?width=500&height=500&name=Featured%205.jpg) HubSpot How to Safely Use Purchased Email Lists With HubSpot ](https://www.leanlabs.com/blog/how-to-safely-use-purchased-email-lists-with-hubspot) 

[ ![Featured 101](https://www.leanlabs.com/hs-fs/hubfs/blog_post_imgs/Featured%20Images/Featured%20101.jpg?width=500&height=500&name=Featured%20101.jpg) Winning Websites 7 Things Your Business Website's Homepage Needs to Accomplish ](https://www.leanlabs.com/blog/7-things-your-business-websites-homepage-needs-to-accomplish) 

Growth Marketing

[Proof of Concept vs. Minimum Viable Product (And When to Use Each)](https://www.leanlabs.com/blog/proof-of-concept-vs.-minimum-viable-product-and-when-to-use-each) 

Growth Marketing

[​How to Come Up With an Effective Unique Value Proposition (With Examples)](https://www.leanlabs.com/blog/how-to-effective-website-unique-value-proposition-examples) 

Client Results

[The 5 Most Common Myths of Fixed Pricing](https://www.leanlabs.com/blog/myths-fixed-pricing) 

Growth Marketing

[10 Tips to Reduce Risk When Hiring an Agency](https://www.leanlabs.com/blog/10-tips-to-reduce-risk-when-hiring-an-agency) 

Growth Marketing

[10 Tips for Hiring Top Marketing Talent](https://www.leanlabs.com/blog/10-tips-for-hiring-top-marketing-talent) 

Winning Websites

[How to Decide if LinkedIn Showcase Pages Are Right for Your Brand](https://www.leanlabs.com/blog/decide-linkedin-showcase-pages-right-for-your-brand) 

Winning Websites

[6 Ways Your Website is Harming Your Brand](https://www.leanlabs.com/blog/6-ways-your-website-is-harming-your-brand) 

Growth Strategy

[The 4 Pillars of a Successful Content Strategy](https://www.leanlabs.com/blog/4-pillars-successful-content-strategy) 

Growth Marketing

[How To Come Up With 100 Amazing Content Ideas in 60 Minutes or Less](https://www.leanlabs.com/blog/how-to-brainstorm-content-ideas-topics-fast) 

Growth Marketing

[Why You Need to Stop Selling and Start Educating](https://www.leanlabs.com/blog/stop-selling-start-educating) 

Growth Marketing

[A Review of Permission Marketing By Seth Godin: Still Relevant](https://www.leanlabs.com/blog/review-permission-marketing-seth-godin-relevant) 

Growth Marketing

[Buyer Personas: What are They and Best Practices](https://www.leanlabs.com/blog/buyer-personas-what-are-they-and-best-practices) 

Client Results

[How to Identify, Target and Attract Your Ideal Customers](https://www.leanlabs.com/blog/how-to-identify-target-and-attract-your-ideal-customers) 

Winning Websites

[How to Create Compelling Calls-to-Action that Grab Attention](https://www.leanlabs.com/blog/how-to-create-compelling-calls-to-action-that-grab-attention) 

Winning Websites

[Mastering the Web Design Process in 9 Simple Steps](https://www.leanlabs.com/blog/mastering-the-web-design-process-in-9-simple-steps) 

Growth Marketing

[Mapping KPI's to the Inbound Marketing Process](https://www.leanlabs.com/blog/mapping-kpis-to-the-inbound-marketing-process) 

HubSpot

[How to build your very own Franken-HubSpot](https://www.leanlabs.com/blog/how-to-build-hubspot) 

Growth Marketing

[8 Ways to Improve Your SEO Right Now](https://www.leanlabs.com/blog/8-ways-to-improve-your-seo) 

Growth Marketing

[The Infographic Blast Off \[infographic\]](https://www.leanlabs.com/blog/infographic-blast-off) 

Growth Marketing

[Measuring Inbound Marketing Success: Metrics that Matter](https://www.leanlabs.com/blog/inbound-marketing-metrics-that-matter) 

Growth Marketing

[Customers Don't Care](https://www.leanlabs.com/blog/customers-dont-care) 

### Topics

All Posts [](https://www.leanlabs.com/blog) Growth Marketing [](https://www.leanlabs.com/blog/topic/growth-marketing) HubSpot [](https://www.leanlabs.com/blog/topic/hubspot) Winning Websites [](https://www.leanlabs.com/blog/topic/winning-websites) Growth Strategy [](https://www.leanlabs.com/blog/topic/growth-strategy) Lead generation [](https://www.leanlabs.com/blog/topic/lead-generation) Artificial Intelligence [](https://www.leanlabs.com/blog/topic/artificial-intelligence) Growth Team [](https://www.leanlabs.com/blog/topic/growth-team) Client Results [](https://www.leanlabs.com/blog/topic/client-results) 

![grader laptop](https://www.leanlabs.com/hs-fs/hubfs/LL%20v5/Images/grader%20laptop.png?width=552&height=454&name=grader%20laptop.png) 

### AI Website Grader 

Get AI driven insights in seconds 

Grade my site 

[ Grade my site![chevron-right](https://www.leanlabs.com/hubfs/LL%20v5/Images/Icons/chevron-right.svg) ](https://cta-service-cms2.hubspot.com/web-interactives/public/v1/track/click?encryptedPayload=AVxigLIdImem8ZyWbQtUqE9EYNB9F9Y3rWjOVOlOC9hptsNuFBAU7LvtmZhklb06II%2BYg%2BoVfTa3ymLMNINFUcwravoVONpklWlKXVrDg3KPRb1Nm1n0%2BmG5PloDab8BKzx8v7C%2B57MFW3NnKSmY3tRIy9App9s4bdGiaQY7%2BIIh7GtT%2FfM%3D&portalId=275827) 

## TAKE THE FIRST STEP 

### Turn your marketing from a cost center into a self-funding growth machine. 

![work](https://www.leanlabs.com/hubfs/LL%20v5/Icons/work.svg) 

### Our work   
& results 

Hear what our clients have to say about their results. **Read our 5 star reviews on HubSpot.**

[](https://www.leanlabs.com/approach/success) 

![programs](https://www.leanlabs.com/hubfs/LL%20v5/Icons/programs.svg) 

### Programs   
& pricing 

**Find out how much it costs** to work with us. We have various programs available starting at $2k per month.

[](https://www.leanlabs.com/pricing) 

![kevin](https://www.leanlabs.com/hs-fs/hubfs/LL%20v5/Images/kevin.png?width=64&height=64&name=kevin.png) 

### Get your free   
strategy session 

Find out exactly what **we’d do if we were your growth team.** Select a day and time on the calendar.

Request a meeting 

[ Request A Meeting![right arrow icon](https://www.leanlabs.com/hubfs/LL%20V4.1/icons/Right%20arrow.svg) ](https://cta-service-cms2.hubspot.com/web-interactives/public/v1/track/click?encryptedPayload=AVxigLKguQz1pHGVkA3wdiTS9EE1O5E3Ct1K0Z80gm18lqpbpOzOOhixlWF3vFwSXsk5ZFPTer64z0Z%2BsMdxMcIozeqRS%2FeTnT1Fi%2Fenbbx6QM4lYwwHLgnazScch60YGZ8O7N48nP3dy51Pb162YfiwSq4Ucdk22w3H648JgH6iTgejT3TgMXeeL19riQjd&portalId=275827) 

### Ask AI about Lean Labs

[ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/chatgpt.svg) ChatGPT ](https://chat.openai.com/) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/googlegemini%201.svg) Gemini ](https://www.google.com/search?udm=50) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/perplexity%201.svg) Perplexity ](https://www.perplexity.ai/search/new) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/claude%201.svg) Claude ](https://claude.ai/new) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/copilot.svg) Copilot ](https://copilot.microsoft.com/) 

Ask AI

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