---
description: Most marketing fails because of weak fundamentals. Learn how to fix your marketing strategy, boost ROI, and scale profitably with proven growth tactics.
image: https://www.leanlabs.com/hubfs/LL%20V4.1/LL%20Featured%20Image.png
title: Digital Marketing Is Broken | Fix Your Marketing Fundamentals | Lean Labs
---

# Digital marketing is broken. 

When less than two out of every ten modern marketing campaigns deliver minimum ROI, it’s no wonder so many brands are struggling to scale.

[How winners scale](https://www.leanlabs.com/approach/why-lean-labs)

[Get our Growth Playbook](https://www.leanlabs.com/playbook)

![Frame 2087326052](https://www.leanlabs.com/hubfs/LL%20v5/Images/Frame%202087326052.svg) 

## Your brand deserves   
reliable marketing ROI. 

### Stop wasting money on marketing that doesn’t deliver. 

![Frame 2087326094](https://www.leanlabs.com/hubfs/LL%20v5/Images/Icons/Frame%202087326094.svg) 

#### Challenge #1 

##### Your sales team hates your marketing generated leads 

Your word-of-mouth close rates are sky high… but, you’re not getting anywhere near the same results with your marketing-generated leads.

![Frame 2087326095](https://www.leanlabs.com/hubfs/LL%20v5/Images/Icons/Frame%202087326095.svg) 

#### Challenge #2 

##### Unprofitable website redesigns 

No matter how much time and money you pour into redesigns, your website isn’t delivering the lead flow you need to hit your revenue targets.

#### It’s not a sales problem. 

#### It’s a marketing fundamentals problem. 

## The design system that scales with you. 

Stop the scroll. Hold their attention. Compel conversion.

## The key to growth: fundamental marketing assets. 

![ll-check](https://www.leanlabs.com/hubfs/LL%20v5/Images/Icons/ll-check.svg) 

Proven offers

![ll-check](https://www.leanlabs.com/hubfs/LL%20v5/Images/Icons/ll-check.svg) 

Strategic positioning

![ll-check](https://www.leanlabs.com/hubfs/LL%20v5/Images/Icons/ll-check.svg) 

Messaging that resonates with buyers at every stage of the customer journey

[See how winners scale](https://www.leanlabs.com/approach/why-lean-labs)

![Image Process \(1\)-1](https://www.leanlabs.com/hs-fs/hubfs/LL%20v5/Images/Image%20Process%20(1%29-1.png?width=1422&height=1422&name=Image%20Process%20(1%29-1.png) 

---

FREE GROWTH TOOL: AI GROWTH GRADER 

## 3 FREE AI-powered reports reveal what’s broken in seconds. 

**Get your growth score now** – FREE! 

![ll-check](https://www.leanlabs.com/hubfs/LL%20v5/Images/Icons/ll-check.svg) 

**Marketing Maturity Score**: Find out where your strategy is weak (and how to fix it).

![ll-check](https://www.leanlabs.com/hubfs/LL%20v5/Images/Icons/ll-check.svg) 

**Website Copy Critique:** Is your messaging converting or confusing? The Growth Grader tool pinpoints weak spots.  

![ll-check](https://www.leanlabs.com/hubfs/LL%20v5/Images/Icons/ll-check.svg) 

**Landing Page Audit:** Discover if your page is built to sell—or silently repelling buyers.

![playbook](https://www.leanlabs.com/hs-fs/hubfs/LL%20v5/Images/playbook.png?width=1204&height=1346&name=playbook.png) 

---

## Stop wasting your time & resources on marketing that drains your bottom line. 

![Ad agencies](https://www.leanlabs.com/hubfs/LL%20v5/Images/Icons/Ad%20agencies.svg) 

### Ad agencies 

Ad agencies try to fix everything by running more ads. Pay-per-click campaigns can drive traffic to your website... but more traffic doesn’t always result in more conversions. 

![Freelancers](https://www.leanlabs.com/hubfs/LL%20v5/Images/Icons/Freelancers.svg) 

### Freelancers 

Freelancers can be helpful in a pinch, but they don’t typically have the access or authority they need to make changes to high-level positioning and fix your core assets. 

![Ad agencies](https://www.leanlabs.com/hubfs/LL%20v5/Images/Icons/Ad%20agencies.svg) 

### Untrained AI tools 

Cranking out AI-generated content using untrained AI tools will result in generic messaging that doesn’t resonate with your audience... and doesn’t result in conversions. 

---

## You can’t buy your way out of unprofitable marketing 💸. 

If you try, you’re more likely to waste **more budget** on scaling something that already isn’t working.   
  
Agencies, freelancers, and AI tools only work when you have something profitable to scale. 

![Frame 2087326096 \(1\)](https://www.leanlabs.com/hs-fs/hubfs/LL%20v5/Images/Frame%202087326096%20(1%29.png?width=605&height=490&name=Frame%202087326096%20(1%29.png) 

## Marketing should be profitable, sustainable, & deliver predictable ROI. 

![Buyer Journey \(1\)](https://www.leanlabs.com/hs-fs/hubfs/LL%20v5/Images/Buyer%20Journey%20(1%29.png?width=1520&height=682&name=Buyer%20Journey%20(1%29.png) 

### The secret to profitable marketing: a strong buyer journey 

Stop treating every website visitor like a word-of-mouth lead. Instead, you need messaging that meets every potential buyer where they are in their customer journey. 

[Explore Growth Rocket AI](https://www.leanlabs.com/solutions/website-copy)

## TAKE THE FIRST STEP 

### See how to become the growth leader in your space. 

[How winners scale](https://www.leanlabs.com/approach/why-lean-labs)

[Get our Growth Playbook](https://www.leanlabs.com/playbook)

### Ask AI about Lean Labs

[ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/chatgpt.svg) ChatGPT ](https://chat.openai.com/) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/googlegemini%201.svg) Gemini ](https://www.google.com/search?udm=50) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/perplexity%201.svg) Perplexity ](https://www.perplexity.ai/search/new) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/claude%201.svg) Claude ](https://claude.ai/new) [ ![](https://www.leanlabs.com/hubfs/LL%20v5/Images/Logos/copilot.svg) Copilot ](https://copilot.microsoft.com/) 

Ask AI

```json
{
  "@graph": [
    {
      "@id": "https://www.leanlabs.com#organization",
      "url": "https://www.leanlabs.com",
      "logo": {
        "url": "https://www.leanlabs.com/hubfs/LL%20Logo%20Dark.svg",
        "@type": "ImageObject",
        "width": 250,
        "height": 60
      },
      "name": "Lean Labs",
      "@type": "Organization",
      "sameAs": [
        "https://www.entities.org/entity/lean-labs",
        "https://www.linkedin.com/company/lean-labs",
        "https://www.crunchbase.com/organization/lean-labs-eed8",
        "https://twitter.com/leanlabs",
        "https://www.youtube.com/@LeanLabs1",
        "https://www.facebook.com/LeanLabs",
        "https://ecosystem.hubspot.com/marketplace/solutions/lean-labs",
        "https://clutch.co/profile/lean-labs",
        "https://www.g2.com/products/lean-labs/reviews",
        "https://opencorporates.com/companies/us_fl/P23000000218",
        "https://www.agencyspotter.com/lean-labs"
      ],
      "slogan": "We help companies on HubSpot Drive Growth",
      "address": {
        "@type": "PostalAddress",
        "postalCode": "34638",
        "addressRegion": "FL",
        "streetAddress": "16703 Early Riser Avenue, Suite 111",
        "addressCountry": "US",
        "addressLocality": "Land O' Lakes"
      },
      "founder": {
        "name": "Kevin Barber",
        "@type": "Person",
        "sameAs": "https://www.linkedin.com/in/thekevinbarber",
        "jobTitle": "CEO"
      },
      "memberOf": {
        "name": "HubSpot Diamond Partner",
        "@type": "Organization"
      },
      "knowsAbout": [
        {
          "url": "https://www.leanlabs.com/solutions/answer-engine-optimization-agency",
          "name": "Answer Engine Optimization",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/growth-driven-design",
          "name": "Growth-Driven Design",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/loop-marketing",
          "name": "Loop Marketing",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/hubspot-projects",
          "name": "HubSpot",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/lead-generation-website",
          "name": "Lead Generation",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/solutions/website-redesign",
          "name": "Website Redesign",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/expertise/saas-marketing-agency-hubspot",
          "name": "SaaS Marketing",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/expertise/healthcare-marketing-agency-hubspot",
          "name": "Healthcare Marketing",
          "@type": "Thing"
        },
        {
          "url": "https://www.leanlabs.com/expertise/fintech-marketing-agency-hubspot",
          "name": "Fintech Marketing",
          "@type": "Thing"
        }
      ],
      "description": "Lean Labs boosts marketing ROI for SaaS and B2B companies, driving significant growth through expert strategies, lead generation, and website optimization.",
      "contactPoint": {
        "url": "https://www.leanlabs.com/schedule",
        "@type": "ContactPoint",
        "email": "hello@lean-labs.com",
        "telephone": "+1-913-871-6500",
        "contactType": "sales"
      },
      "foundingDate": "2007-08-10",
      "hasOfferCatalog": {
        "name": "Lean Labs Services",
        "@type": "OfferCatalog",
        "itemListElement": [
          {
            "name": "Marketing x AI",
            "@type": "OfferCatalog",
            "itemListElement": [
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/loop-marketing",
                  "name": "Loop Marketing",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/answer-engine-optimization-agency",
                  "name": "Answer Engine Optimization (AEO)",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/hubspot-website-schema-rocket",
                  "name": "AEO Schema",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/aeo-genie",
                  "name": "AEO Genie",
                  "@type": "Service"
                }
              }
            ]
          },
          {
            "name": "Web x AI",
            "@type": "OfferCatalog",
            "itemListElement": [
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/lead-generation-website",
                  "name": "Lead Gen Websites",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/websites",
                  "name": "Website Design",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/growth-driven-design",
                  "name": "Growth-Driven Design",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/website-redesign",
                  "name": "Website Redesign",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/web-migrations",
                  "name": "Website Migrations",
                  "@type": "Service"
                }
              }
            ]
          },
          {
            "name": "HubSpot x AI",
            "@type": "OfferCatalog",
            "itemListElement": [
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/hubspot-projects",
                  "name": "HubSpot Projects",
                  "@type": "Service"
                }
              },
              {
                "@type": "Offer",
                "itemOffered": {
                  "url": "https://www.leanlabs.com/solutions/hubspot-breeze-agents",
                  "name": "HubSpot Breeze Agents",
                  "@type": "Service"
                }
              }
            ]
          }
        ]
      },
      "numberOfEmployees": {
        "@type": "QuantitativeValue",
        "value": 12
      }
    },
    {
      "@id": "https://www.leanlabs.com#website",
      "url": "https://www.leanlabs.com",
      "name": "Lean Labs",
      "@type": "WebSite",
      "publisher": {
        "@id": "https://www.leanlabs.com#organization"
      },
      "inLanguage": "en-US",
      "description": "Lean Labs boosts marketing ROI for SaaS and B2B companies through expert strategies, lead generation, and website optimization."
    },
    {
      "@id": "https://www.leanlabs.com/approach/marketing-is-broken",
      "url": "https://www.leanlabs.com/approach/marketing-is-broken",
      "name": "Digital Marketing Is Broken",
      "@type": "WebPage",
      "about": {
        "@id": "https://www.leanlabs.com#organization"
      },
      "isPartOf": {
        "@id": "https://www.leanlabs.com#website"
      },
      "breadcrumb": {
        "@id": "https://www.leanlabs.com/approach/marketing-is-broken#breadcrumb"
      },
      "inLanguage": "en-US",
      "description": "When less than two out of every ten modern marketing campaigns deliver minimum ROI, it's no wonder so many brands are struggling to scale. See why 80% of marketing fails to deliver ROI and how to fix it.",
      "dateModified": "2026-03-24T20:29:38.976Z",
      "datePublished": "2025-09-19T12:56:42.000Z",
      "isAccessibleForFree": true
    },
    {
      "@id": "https://www.leanlabs.com/approach/marketing-is-broken#breadcrumb",
      "@type": "BreadcrumbList",
      "itemListElement": [
        {
          "item": "https://www.leanlabs.com/",
          "name": "Home",
          "@type": "ListItem",
          "position": 1
        },
        {
          "item": "https://www.leanlabs.com/approach/",
          "name": "Approach",
          "@type": "ListItem",
          "position": 2
        },
        {
          "name": "Marketing Is Broken",
          "@type": "ListItem",
          "position": 3
        }
      ]
    }
  ],
  "@context": "https://schema.org"
}
```
